Episode 46

How to use your strengths to build a great company with Aaron Wallis from Lexer

Aaron loves to build teams, products, and businesses.

He is the founder of Lexer: A business that transforms all a companies data into a powerful resource for sales and service.

Lexer is a crazy idea that is getting bigger and better, beyond what he first imagined in 2010. He spent his time building a productivity-focused culture, great user experiences, and high volume data architectures.

As Lexer grows he faces new and more complex challenges; operational, cultural, and technical. He is always looking to connect with peers to share the journey, and mentors to gain wisdom to shape our future.

He is also a builder of LEGO, gadgets, and relationships, most often over great food, wine, and karaoke.

  • What Lexer does and how & why it began
  • Building the business whilst working at an agency
  • The feeling of having funding pulled
  • How to focus and structure a day when starting a company
  • How things change when your team grows
  • Roles within startup businesses and how they change
  • Selecting a CEO from founders when it gets to the stage of setting roles

You can find Aaron all across the web on Twitter, Instagram, LinkedIn, and Medium as @d2kagw.